HOW WE PICK YOUR BEST BUYER AND STRONGEST OFFER
We’ll capitalize on the hidden strengths and weaknesses of varied buyer types and different offers!
Tim Coen — Broker and Owner of Priority Home Realty Group
If we’re doing things right, sooner or later we’ll have an offer (or hopefully several) for you to evaluate, and YOU get to choose which buyer you’re willing to sell to.
You can only say YES to one, because that YES means NO to everyone else, so you’ll want to feel as comfortable as possible with the buyer and offer you choose.
LET’S CONTRAST SOME COMMON BUYER TYPES
SO YOU’LL SEE HOW I EQUIP YOU TO CHOOSE THE BUYER THAT’S BEST FOR YOU
Non-Conditional Buyers vs Conditional Buyers
Non-conditional buyers are ABLE to buy your house as long as everything goes well with THIS purchase.
Conditional buyers are only able to buy your house AFTER they successfully close on the sale of another home, so everything needs to go well with THIS purchase AND THE ONE THEY ARE SELLING. I'll make sure you recognize the additional risks and understand just how secure their other sale is.
When you let me help you SELL SUCCESSFULLY, I'll ask the questions we need to learn about any conditional offers you receive, exploit them to motivate non-conditional offers, and use pro tips to help protect you once you choose the best one.
Cash Buyers vs Finance Buyers
Cash buyers are ABLE to buy your house without needing a loan, but because of that they may feel entitled to a discount.
Finance buyers may be wiling to pay more, but they will need their loan to be approved and cleared to close before they can complete their purchase, so we'll make sure you are comfortable with their lender, loan type, loan to value ratios, and qualifications before agreeing to a contract.
When you let me help you SELL SUCCESSFULLY, I'll help you negotiate with either kind of buyer, plus understand and evaluate the risk-factors involved with different lender types, loan types, and loan details so you can predict your chances of closing successfully with finance buyers.
Need Buyers vs Want Buyers
Need buyers are compelled to change homes because of something related to their job, their family situation, or their health, so they may be willing to push through obstacles to make sure their need is met.
Want buyers are motivated by desire — they may pay well if your house fulfills their yearnings, but they are also much more free to cancel their purchase if they become disenchanted for any reason.
When you let me help you SELL SUCCESSFULLY, I'll help you recognize and negotiate with both types of buyers.
Individual Buyers vs Corporate Buyers
Individual buyers are typically emotionally invested in your house because of their personal preferences, so they are may be willing to pay you well, but their loan approval process or conditional sale requirements may involve a little more adventure on the way to closing.
Corporate buyers typically have cash, so there's little drama around their ability to buy, but they also have no emotional investment in your house over other options, so they'll only buy if the price plus renovations they plan leave them room for a healthy profit.
When you let me help you SELL SUCCESSFULLY, I'll use insider information to help you capitalize on the strength of either buyer type and minimize the risks, so you are equipped to make a great choice.
“Tim has so much knowledge and experience. Combined with his integrity and work ethic, he is the only realtor I would recommend. The marketing of our home was superb. He always responds to any communication as soon as possible and is available every step of the process. It was a pleasure working with him.”
LET’S LOOK AT SOME OF THE VARIABLES THAT DIFFERENTIATE ONE OFFER FROM ANOTHER
SO YOU’RE ALERT TO ALL THE IMPORTANT VARIABLES BEFORE YOU CHOOSE YOUR BEST OFFER!
The BOTTOM LINE
You will probably consider your projected bottom line proceeds as one of the most important variables as you evaluate offers.
Your bottom line is affected by much more than just the selling price!
Seller concession, buyer’s agent commission, seller-paid fees and other items, and additional provisions can significantly affect your bottom line!
When you let me help you SELL SUCCESSFULLY, I’ll evaluate all the fine print and details that affect your projected profit, so you can use accurate information for valid comparisons and make informed choices!
The DATES
The Colorado Contract To Buy and Sell Real Estate contains many significant dates, most of which define how long the buyer has to gather information and then either continue with the contract or terminate because they don’t like what they have discovered (which leaves us starting over in our search for qualified buyers and offers!).
The way the dates are chosen and arranged makes a significant difference in how smoothly your contract moves toward closing, how much stress you live with, and how much risk you are taking.
You would obviously love for any buyer contingencies (escape options) to close as quickly as possible; your buyer would obviously love lots of time to consider information and keep their options open.
When you let me help you SELL SUCCESSFULLY, I’ll make sure you understand what each of the dates means for you before you agree to a contract!
The INSPECTION STRATEGY
The Colorado Contract to Buy and Sell gives pretty unlimited rights to the buyer to terminate or renegotiate our contract upon inspection, and different buyers may have very different attitudes and expectations about how they will handle these rights.
There is really no way to know for sure which buyers will be reasonable and flexible in conversations about resolving any inspection concerns or which buyers will be more aggressive and unreasonable, but which buyer you choose can make a significant difference in the success of our contract and in your bottom line.
When you let me help you SELL SUCCESSFULLY, I’ll look for subtle clues and use discernment that comes from years of experience to help you hopefully choose the buyer and contract that will close successfully with final terms that you can feel good about!
The INCLUSIONS & EXCLUSIONS
The dollars and dates are not the only important details or differentiators in contracts!
Your happiness with your selling experience may be influenced significantly by what a buyer expects you to leave with the house and what they expect you to get rid of before they close.
When you let me help you SELL SUCCESSFULLY, I’ll remind you to pay attention to these details before you agree to a contract!
“Tim has so much knowledge and experience. Combined with his integrity and work ethic, he is the only realtor I would recommend. The marketing of our home was superb. He always responds to any communication as soon as possible and is available every step of the process. It was a pleasure working with him.”
Please TELL ME ABOUT YOUR PLANS AND PRIORITIES so I can apply my experience and skill to equip you to choose the buyer and offer that will work best for you!
I want you to be so enthusiastically happy with the way I take care of you that you will introduce me to others you care about who will benefit from my help!
Here’s what some recent buyers have said…
“My wife and I have had the best real estate experience with Tim. Out of all of the brokers we have worked in the past Tim has been the best by far. Tim is very knowledgeable of the real state market, process, etc. I enjoyed brainstorming and discussing our options with him during the entire process. He is very personable and people oriented. He understood our plans and helped us accomplish them without pushing his personal agenda. When it comes to real estate I would only work with him. I strongly recommend him!”
TIM COEN — Honoring God by Serving You
Understanding YOUR goals
You already have access to lots of information, but do you have someone who deeply understands what’s most important to you?
I ask insightful questions, listen carefully to help you clarify your priorities, and deeply care about you. I prioritize what you value most!
Meeting YOUR needs
You have something important you want to accomplish, but do you know the safest and most effective way to get there?
I have deep knowledge, experience, and tools from 40+ years of serving people and 20+ years in real estate in the Colorado Springs / Pikes Peak area. I guide you to success!
Earning YOUR trust
You have a compelling interest in how this goes, but are you confident and comfortable that someone is putting your interests first?
I am completely committed to treating you the way I would want to be treated. I succeed only when YOU feel valued and protected!
Valuing YOUR lasting friendship
Your story will be filled with challenges and victories long after your successful closing, so are you open to sharing about it with me?
I will always see you as a person I care about, not as a past or potential paycheck. I stay available to encourage and help you any way I can!
Helping those YOU introduce to me
You want the people you care about to feel safe and protected too, so do you have a trusted friend you can connect them with?
I want you to be so happy with how I have helped you that you’re eager to share your experience with them. I honor God—and honor you—by serving them well too!